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Customer Service/Call Centers/Contact Centers > CRM News

Customer Relationship Management (CRM) helps organizations deliver exceptional customer service and support. Good CRM tools and strategies enable call centers, contact centers, and customer support teams to be their most effective and ensure that all customer inquiries end with the best possible customer experience. Explore our latest news, analysis, and advice for customer service professionals at all levels.

RingCentral Unveils Advanced Business Messaging, AI-Powered Engagement, and Phone Innovations

RingCentral's innovations include RCS, branded messaging, international SMS, additions to AI Receptionist, and Customer Engagement Bundle for Microsoft Teams.

First Orion Introduces SIP Redirect Call Authentication Integration

First Orion's route-based call authentication expands trusted, branded calling across company and carrier environments.

Convoso Launches Convoso for Salesforce on Salesforce AgentExchange

With Convoso for Salesforce, outbound teams using Agentforce Sales benefit from improved speed-to-lead and productivity for outbound campaigns

3CLogic Expands Voice AI Hub

3CLogic's latest updates to Voice AI Hub include new outbound voice AI agents, multimodal voice AI capabilities, and automated AI agent evaluations.

Gryphon AI Unveils 1H 2026 Strategic Product Launch

Gryphon's latest product launch updates Gryphon ONE with capabilities to govern every customer interaction.

GoTo Integrates with DriveCentric

GoTo-DriveCentric integration gives auto dealerships a complete view of every customer conversation.

WestCX Launches Orchestrate

WestCX Orchestrate connects conversations, campaigns, AI, and governed intelligence in one orchestration layer.

Gupshup Launches Superagent

Gupshup Superagent is an autonomous AI agent for customer conversations across channels at scale.

Engine Partners with Adoreboard on Trust Audit

Engine's Trust Audit helps organizations understand, fix, and reimagine their customer experiences based on customer trust insights from Adoreboard.

Twilio Launches Flex SDK and Salesforce Integration

Twilio's new Flex SDK and Salesforce Voice integration accelerate contact center deployment with human-in-the-loop capabilities. (Featured on SmartCustomerService.com.)

Krisp Launches Accent Conversion with British English Output

Krisp Accent Conversion now lets offshore agents sound local to British customers. (Featured on SpeechTechMag.com.)

8x8 Launches 8x8 AI Studio

8x8 AI Studio brings agentic AI natively to the 8x8 Platform for CX.

Evergent Introduces Agentic Revenue Orchestration Platform

Evergent's Agentic Revenue Orchestration Platform redefines how streaming, telecom and digital subscription services retain subscribers, create revenue, and manage customer relationships.

Tekmetric Launches Digital Ads and Tekmetric Phones

Tekmetric Digital Ads and Tekmetric Phones help auto repair shops get discovered on Google Maps and Yelp and handle every call with full customer context.

Khoros Launches Iris AI

Khoros' Iris AI carries brand messaging and customer context across channels.

UJET Launches Google Cloud CCaaS by UJET

Partnership delivers Google Cloud CCaaS and Gemini Enterprise for Customer Experience through AVANT's Global Network of Trusted Advisors. (Featured on SmartCustomerService.com.)

Qlik Partners with ServiceNow

Partnership combines ServiceNow Workflow Data Fabric with broader, governed enterprise context.

Airship Expands Its AI Agent Fleet

Airship expands and enhances its AI Agent Fleet to optimize campaigns and cross-channel experiences.

Sprinklr Unveils Spring '26 (26.4) Release

Sprinklr's Spring '26 Release has several AI and automation advancements.

Segra Launches SkyVoice

Segra SkyVoice is a unified communications and contact center platform built on a fiber network. (Featured on SmartCustomerService.com.)