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CRM Integration > CRM News

Customer Relationship Management (CRM) integration increases your CRM's value to your sales force by bringing in additional valuable customer lead data directly through various contact points like a company website or social media presence.

RingCentral Unveils Advanced Business Messaging, AI-Powered Engagement, and Phone Innovations

RingCentral's innovations include RCS, branded messaging, international SMS, additions to AI Receptionist, and Customer Engagement Bundle for Microsoft Teams.

First Orion Introduces SIP Redirect Call Authentication Integration

First Orion's route-based call authentication expands trusted, branded calling across company and carrier environments.

Convoso Launches Convoso for Salesforce on Salesforce AgentExchange

With Convoso for Salesforce, outbound teams using Agentforce Sales benefit from improved speed-to-lead and productivity for outbound campaigns

CallRail Connects Voice Assist to HubSpot

With HubSpot integration, CallRail Voice Assist uses CRM data to recognize callers instantly for personalized conversations.

Bloomreach Launches Loomi AI for Shopify

Loomi AI for Shopify allows merchants to connect Shopify with Bloomreach's marketing and search.

3CLogic Expands Voice AI Hub

3CLogic's latest updates to Voice AI Hub include new outbound voice AI agents, multimodal voice AI capabilities, and automated AI agent evaluations.

The Marketing Cloud Expands Agent Cloud with Specialized Marketing Toolkit

The Marketing Cloud's marketing toolkit offers 10 AI agents to turn strategy into execution for SMBs.

Gryphon AI Unveils 1H 2026 Strategic Product Launch

Gryphon's latest product launch updates Gryphon ONE with capabilities to govern every customer interaction.

Q4 Launches AI-Native CRM

Q4's new capabilities tap into Q to log meetings, generate insights, and enable teams to interact conversationally with their CRM data.

GoTo Integrates with DriveCentric

GoTo-DriveCentric integration gives auto dealerships a complete view of every customer conversation.

Acxiom Deepens Amazon Ads Partnership

Acxiom's Amazon Ads partnership makes 10,000 audiences available for immediate activation in Amazon DSP.

InMarket Partners with Yahoo DSP

Yahoo advertisers can now optimize campaigns in flight using daily visit signals from InMarket

PubMatic Brings Custom Creative Formats to AgenticOS

Marketers can brief, buy, and measure creative cross-screen campaigns across premium CTV, mobile, and more in a single access point.

WestCX Launches Orchestrate

WestCX Orchestrate connects conversations, campaigns, AI, and governed intelligence in one orchestration layer.

Adobe Redefines Its Customer Experience Orchestration Vision at Adobe Summit

Adobe launched Adobe CX Enterprise and other agentic AI capabilities for content creation and orchestration.

UserTesting Launches Figma Plug-in

UserTesting brings real customer feedback into Figma with AI-powered embedded solution for design validation.

impact.com Expands YouTube Partnership

impact.com integration with YouTube helps companies discover creators, activate sponsorships, and measure performance.

Typeface Brings Agentic Marketing Orchestration to Google Cloud

Typeface now enables companies to power brand-governed, AI-driven personalization at scale within Google Cloud's marketing architecture.

NIQ Partners with Stirista

NIQ's relationship with Stirista aligns purchase-based intelligence with data-driven activation capabilities for advertising planning and activation.

SAP and Google Cloud Expand Partnership to Deploy Multi-Agent AI

Customers can deploy Joule Agents in SAP CX Solutions to build, launch, and optimize marketing  campaigns, while Gemini Enterprise acts as a central hub for agents to take action across SAP and Google Cloud  platforms.